Joost is owner/partner and Creative Director at Edenspiekermann, an international multidisciplinary digital agency specialized in designing brand strategies, digital products & services. The agency has offices in Amsterdam, Berlin, Singapore and Los Angeles, and is awarded number #1 full service digital agency 2016. He advises companies in different sectors and gives direction in a rapid changing world to multi-channel services. By applying human-centred and Service Design Thinking.
Over the years Joost has worked for a great number of mobility, financial and digital projects such as: Dynamic Boarding System of Prorail/NS, carsharing service Volkswagen, and Info Connectivity System. Joost’s speaking topics range from service design thinking and innovation to technology, interaction design and concept development. All talks are tailored to the clients’ unique needs. He uses real life examples and cases to provide a real understanding. Joost also facilitates workshops in which he explains how to apply Service Design Thinking in your business or engage with your user’s experience and identify shortcomings by running a customer journey workshop with all relevant stakeholders.
'Under the skin'
Services and products merge into multi-channel ecosystems in which genuine relationships with both customers and stakeholders are crucial for an authentic brand experience, transforming customers into followers. Only an in-depth and holistic understanding of customers and their environment can create offerings that provide meaningful value and make a real difference on the bottom line. This also counts for passengers. In this keynote you will get an understanding on how to design real passenger solutions in travel and leisure.