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Erik Roscam Abbing is a service designer and innovator with over 25 years of professional experience as a consultant, public speaker, author, teacher, coach, entrepreneur and director. In his job as global director of innovation at Livework, he's responsible for exploring, developing and scaling what's next in service design and in his clients' markets. This has led him to focus Livework's R&D and business development on service design for sustainability, with sustainable livable cities, circular industries and the economy of carbon neutrality as key areas to focus on.

Erik is a firm believer in the potential positive impact of design on people's lives through its optimistic envisioning of alternative realities, pragmatic creativity to initiate change, inclusive collaboration, free experimentation and respect for humanity and its vulnerabilities. He is always looking for opportunities to connect his clients and network and bring about ecosystemic innovation in mobility, housing, energy, circularity, urban development and natural recovery.

In parallel, Erik teaches at the TU Delft, is ex-chairman of the Design Management Network, the Dutch program council of ClickNL, member of the board of education at Eurib, teacher at universities in Switzerland, Mexico and Vietnam, initiator of the business design documentary 'Design the new Business', impromptu start-up coach, author of 'Brand Driven Innovation' and founder of the online research tool ‘7daysinmylife’.

Event role

Expert talk

'Beyond the dogmas of service design'

Service designers, and other creative thinkers, think of themselves as open-minded and innovative. But are we really? Aren't there quite some hidden dogmas, codes of conduct, stereotypes and bad habits in our work? And isn't the whole service design discourse just a tad suffocating at times?

In this sometimes confronting session, Erik will look with you in the mirror and explore the role service design has had in the past 15 years. Using many examples and anecdotes from the trenches, he will challenge you and also himself to break the mould and embrace some new perspectives


Friday, September 17, 09:15

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