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Rahma Mohamed is Senior Service Designer at the BBC, Britain’s world-renowned public broadcaster. As part of the systems and service design team, she works alongside and supports employees across BBC to improve ways of working. Including designing the tools they use, the underlying processes and aligning teams' around similar mission.

A believer in the power of user-research co-design, she works closely with users and stakeholders to uncover issues and explore innovative solutions to achieve better outcomes for users and the organisation. She's especially interested in transformation projects and working through complex challenges involving culture, human-behaviour and design.

Previously, she was at Hackney Council, where she worked across Customer Services, Housing and Social Care to create better experiences for both employees and customers. Working on a range of projects from redesigning service offers and developing strategy.

Passionate about collaboration, she has been running meet-ups to help facilitate knowledge sharing across public services. Rahma holds a Master’s in Service Design from Brunel University and a Bachelor’s in Political Science from London Metropolitan University.

Event role
Host & masterclass leader

'Standing the test of time: lessons in reinvention'

In times of change, it is difficult to design services beyond the here and now. How do you create value for users over years or even decades? It requires a slower kind of thinking, clear purpose and a capacity to adapt. As service designers, with the right tools, we can help companies step into a future that lies beyond short term roadmaps, sprints and real time analytics.

The BBC is turning 100 this year. It has done so by constantly reinventing itself, throughout cultural revolutions, technological breakthroughs and even a World War. What is its secret recipe? How will it stay relevant for another century? What can service designers learn from such an enduring legacy?... more >

Saturday, September 17, 15:00 (masterclass)

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