Arne van Oosterom is founder and partner at DesignThinkers Academy. The academy is part of DesignThinkers, a global innovation agency network, which Arne co-founded in 2006. DesignThinkers currently has teams in more than 20 countries.
Arne is internationally recognised as a pioneer and thought leader in the emerging fields of service design and design thinking. Successfully merging business thinking and creative thinking. He is coaching and working on global projects with organisations like Coca Cola, L'Oreal, BOSCH, Cartier, SAP, Philips and ING Bank. Arne supports those organisations in building and leading creative teams. Arne founded the Design Thinking Conference and developed service design thinking coaching and training programs like the DesignThinkers Bootcamp and Creative Leadership Program.
Arne is Chairman of the board at the Creative Leadership Platform, a foundation supporting change agents with knowledge, experience and a large international network of peers. As Fire Starter at StartUpLAB, he supports the StartUP movement, connecting corporates, universities, SMEs, agencies and governments to help mature ideas into viable businesses. He has been teaching at several universities as well as facilitating in-house training sessions and masterclasses.
'Through different eyes: the pros and cons of empathy in strategic design thinking’
Empathy lies at the core of human centered design. And although we aren’t able to fully experience what someone else feels, thinks or does, it is possible to putting aside our own biases and stigmas and understanding the problems and realities of the people we are designing for. But what does this bring us if we aren’t using our empathy to solve a problem or offer a solution to someones needs?... more>
Saturday, October 6th, 14:30