Edwin Mwai is a product designer at IDEO.org and based in the Nairobi studio. He focuses on integrating his innovation and illustrative skills to further the impact of the design solutions that the team implements. He firmly believes that the fusion of core art and design principles woven together with a user-centric mindset, can create a basis for increasingly groundbreaking design.
Before joining IDEO.org, Edwin worked at Brand2D, a marketing and branding agency as a product designer. He was involved in the innovation and strategy assisting clients in diversifying their approach towards product and service diversification. He also led the conceptualisation of the branding and strategy for a nationwide youth movement, JIACTIVATE. A movement that sought to reinvigorate the youth's role in shaping Kenya’s future through active involvement in the policy making landscape. Edwin also interned with Design by touch, a toy design consultancy, where he actively worked on future concepts for clients such as Lego and Hasbro.
As an independent contractor, Edwin has worked with Sandstorm Kenya, where he aided the product design development of a new brand and kickstarter product launch. He attended Coventry University, where he received a Master of Design in Product Design.
'Methods for invisibility'
The typical design process explores many different ways to build methods and to use research as a way to put ‘people at the center’. To do this, however, it’s important to think about what it takes to make the role of the designer invisible. Which means, disempower our role as the designer, and make more space for others to speak up for themselves... more>
Saturday, June 15, 10:00